AUSSIE STARTUPS: 'DON'T ACT LIKE GOOGLE'
15 July 2015, Written by Laura Daquino
"IF you want to act like Google, become a Google first" - performance comes before workplace culture for Steve Baxter.
"If you're a startup, please don't follow the way Google does business - they can afford to do that and lose money on ventures.
"You can do everything Google does when you have tens of billions of dollars coming from IP-protected ventures just churning out money.
"Last year when this report was released we were 53rd in economic complexity in the developed world and this year we are actually 74th - and you want a lower number," says Baxter.
"We're doing things really wrongly in Australia and I think we are starting to see the results of that now."
Baxter rejects trends - "I don't follow trends, I'm 44, I couldn't give a stuff about them to be honest" - but he is still hoping Shark Tank will do for startups and entrepreneurship what MasterChef has done for culinary arts in Australia.
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