RSPCA BACKS 'AIRBNB FOR PETS'

Written on the 21 March 2016 by Laura Daquino

RSPCA BACKS 'AIRBNB FOR PETS'

PETS are set for a bite into the Airbnb pie, thanks to Brisbane startup PetCloud and the RSPCA.

PetCloud wants to fill a growing need in the pet boarding market for affordable and local pet accommodation through a sharing economy approach.

Currently on average, PetCloud sitters charge around $40 per day for sitting, with the ability to offer additional services such as dog walking, grooming, overnight stays or round trips to the vet.

Founder Deborah Morrison (pictured) is now expecting demand to heat up through a partnership with the RSPCA that she thinks will 'change the landscape' of pet care in Australia.

"We're the only pet sitting company in Australia to be partnered with the RSPCA in most states, where we link owners with trusted local pet sitters and there's no cages in site," says Morrison.

Identifying a synergy between PetCloud and its own values, the RSPCA has now come on board with the startup through an exclusive partnership across most states in Australia.

PetCloud is the only pet home care service to offer RSCPA accredited sitters through its learning portal.

RSPCA Queensland CEO Mark Townend says the 'comprehensive pet care mixed with cloud technology' got his organisation over the line and believes the startup offers an 'unrivalled experience'.

Well aware that dog is a man's best friend, Morrison says her gig economy startup has recognised the need to safeguard every step of the user journey.

PetCloud runs a multi-tiered process that includes reference and criminal background checks - something which Morrison says 'disturbingly' no other pet sitting companies do to her knowledge - as well as verification of social media accounts, online training and exams. 

A manual review determines whether an applicant has a safe home for pet sitting and is capable of high-level customer service, and once sitters are accepted into the program, PetCloud collects data on responsiveness, repeat assignments and photo shares to validate the sitter's work ethic.

Then there's comprehensive pet sitter insurance for stays booked through the platform for claims up to $20 million through its insurance provider.

"We have found out what's important to Australians when it comes to pet minding, the emphasis people are increasingly putting on connecting with their communities, and have gone through due diligence," says Morrison.

"Sitters are heavily vetted and if you own a pet you can do a search in your local area and look at minder profiles which are very specific and will detail the type of residency, reasons for wanting to be involved, years of experience, qualifications and other points of interest such as whether the minder has a secure fence.

"Many households have both parents working, and they'll employ a cleaner or a gardener to do some of the jobs they struggle to find time for so PetCloud is just an extension of that concept."

 


Author: Laura Daquino Connect via: Twitter LinkedIn

Latest News

STARSHIPS WERE MEANT TO DELIVER DOMINO'S PIZZA

NICKI Minaj may have been off the mark when she declared 'starships were meant to fly'. However, she m...

QUEENSLAND WEATHER UPDATE: MAJOR AIRPORTS STILL IN BUSINESS DESPITE CANCELLATIONS AND DELAYS

DESPITE the storms and flash floods which are continuing to wreak havoc across several Queensland cities and towns...

STARS ALIGN AS GOLD COAST ICON REBRANDS

TODAY marks a shift in the Gold Coast's constellation as the iconic Jupiters Hotel and Casino officially rebra...

OROTON GOES CLICKS AND BRICKS AS PROFITS SLIDE

TWO former Aussie lawyers have turned their passion for fashion into a $15 million dollar international business six ...

Related News

STARSHIPS WERE MEANT TO DELIVER DOMINO'S PIZZA

NICKI Minaj may have been off the mark when she declared 'starships were meant to fly'. However, she m...

RAY OF HOPE FOR SLATER AND GORDON AS LENDERS STEP IN

EMBATTLED law firm Slater and Gordon (ASX: SGH) has announced to the ASX that it has launched confidential discussion...

SPROUTX PROVIDES THE SEED FOR AGTECH STARTUPS

AGTECH innovation fund SproutX has opened applications for its first accelerator round, backed by $10 million from...

GAS PRICES MAY FORCE BRICKWORKS TO TAKE MANUFACTURING OVERSEAS

BRICKWORKS Limited (ASX:BKW) chairman Robert Millner says soaring energy prices may force the company to turn to offs...

EVENTS COMING UP

 

Contact us

Email News Update Sign Up Contact Details
Subscriptions

PO Box 2087
Brisbane QLD 4001

LoginTell a FriendSign Up to Newsletter