HOW A BROKEN PHONE LED TO A BOOMING BUSINESS

Written on the 30 March 2016 by Paris Faint

HOW A BROKEN PHONE LED TO A BOOMING BUSINESS

WHEN people smash their phone screens it often sparks a string of internal curses, but for one Brisbane-based entrepreneur it inspired a business idea instead.

Ben Turner quickly became frustrated with the process that followed cracking the screen of his iPhone, having to go to a busy electronics store during work hours, sit and wait for a long time to be served and part with his phone for an entire day while it was repaired.

He realised that for the modern business person who relies heavily on their mobile during the working week, finding the time to sit through the same kind of process would be a nightmare.

"It was somewhat of an ah-ha moment," says Turner.

"Here we are living through a screen revolution, where almost everything is connected to a screen of some kind, so to be disconnected for a day is just frustrating.

"Given that I was in this situation I found myself asking; wouldn't it be better if someone could come to me?"

In response to his own question Turner launched Screen Fixed in Brisbane, an on-demand device repair service where customers can order travelling technicians to any location in the city at the click of a button.

Turner says Screen Fixed is all about eliminating the hassle of being phoneless during a busy workday, providing higher quality assurance and a faster turnaround time than other bricks-and-mortar retailers.

"When it comes to phone repairs, not many people understand that now they can have their device repaired right in front of them, when and where they want," says Turner.

"While there is one other on-demand iPhone service in Brisbane currently, we set ourselves apart by offering a superior product and service, while also putting a large emphasis on the customer experience and ensuring we use the highest quality parts."

Following the success of Screen Fixed in Brisbane, Turner has launched into Sydney and is hoping to crack the Perth and Canberra markets later in the year.

Turner says Sydney was the prime choice for initial expansion due to its highly connected business culture, dense population and fast-paced lifestyle.

"Brisbane is where Screen Fixed was born, but when it came time to decide where next to expand, Sydney was a natural choice," says Turner.

"We are so excited to have expanded into Sydney this month, and are already looking ahead towards growth into other markets, with Perth and Canberra in our sights in particular."

By the end of the year Turner hopes to see certified Screen Fixed technicians in more major cities throughout the country and has plans to push into Asia-Pacific markets by 2017.


Author: Paris Faint

Latest News

1700 BRISBANE APARTMENTS NOW MANAGED BY FORTUNE 500 COMPANY JLL

MULTINATIONAL and Fortune 500 company JLL (NYSE: JLL) has expanded its Australian dominance in the property managemen...

HARVEY NORMAN HITS OUT AT 'FALSE NEWS' OF ASIC INVESTIGATION

RETAIL giant Harvey Norman (ASX: HVN) has vehemently rejected reports its accounts are under investigation by ASIC, s...

RARE GOOD NEWS FOR SLATER AND GORDON AS ASIC CLOSES INVESTIGATION

ASIC has cleared Slater and Gordon of deliberately falsifying its accounts after a three-month investigation.

It s...

Q & A WITH FACEBOOK GURU ANDY MCKEON AS HE JOINS AUSTRALIAN SOFTWARE COMPANY LIVETILES

HE was creative director at Apple under the legendary Steve Jobs, and is now a senior Facebook executive. In his n...

Related News

RAY OF HOPE FOR SLATER AND GORDON AS LENDERS STEP IN

EMBATTLED law firm Slater and Gordon (ASX: SGH) has announced to the ASX that it has launched confidential discussion...

SPROUTX PROVIDES THE SEED FOR AGTECH STARTUPS

AGTECH innovation fund SproutX has opened applications for its first accelerator round, backed by $10 million from...

GAS PRICES MAY FORCE BRICKWORKS TO TAKE MANUFACTURING OVERSEAS

BRICKWORKS Limited (ASX:BKW) chairman Robert Millner says soaring energy prices may force the company to turn to offs...

CHINA CONTINUES TO COLLECT AUSSIE PROPERTY ASSETS

CHINESE coin continues to dominate Australia's offshore real estate investment market, accounting for almost h...

EVENTS COMING UP

 

Contact us

Email News Update Sign Up Contact Details
Subscriptions

PO Box 2087
Brisbane QLD 4001

LoginTell a FriendSign Up to Newsletter