DOMINO'S INTRODUCES 10-SECOND ORDERING

Written on the 14 September 2016

DOMINO'S INTRODUCES 10-SECOND ORDERING

DOMINO'S Pizza Enterprises (ASX:DMP) has launched a new app for customers to order a pizza without having to lift a finger.

Users simply open 'Zero Click' to activate a 10 second countdown to place a saved order or a choice of one of their four most recent orders.

Domino's CEO and managing director Don Meij says the new system innovates the ordering process to make it more convenient for customers.

"Domino's has always tried to make online ordering faster and easier for our customers, from two tap ordering on smart watch to SMS ordering, we've been crunching down the time it takes to order - giving our customers back their time," Meij says.

"If 10 seconds is too long, customers with an iPhone can turn the dial on the screen to speed up the order meaning the sooner the order is placed, the sooner we can get that piping hot pizza to our customers."

After downloading the app, customers log in with their Domino's account to place their first order.

Customers with an iPhone can simplify the process further by using voice activation and asking Siri to open the app. The order can be protected using TouchID.

"It's just another way of being a part of the conversation and engaging with the Millennials," Meij says.

"More and more our customers are wanting to get food on the go as they are eating on the run with their busy and active lifestyles.

"Domino's has catered to these customers by providing the fastest, easiest ordering experience available in the Quick Service Industry."

 


Latest News

CROMWELL CALLS FOR FULL DISCLOSURE FROM INVESTA

CROMWELL Property Group (ASX:CRM) has claimed Investa Office Fund (ASX:IOF) has not disclosed material information ab...

FRAUD CAUSES SILVER CHEF PROFIT SLIDE

EQUIPMENT financier Silver Chef (ASX:SIV) has seen its half-year profit slide due to fraud.

The Brisbane company r...

MEGAPORT QUADRUPLES REVENUE AND INVESTS IN EXPANSION

MEGAPORT (ASX: MP1) increased revenue 345 per cent to $4.46 million in the six months to 31 December 2016, the com...

IN-STORE VETS BOOST GREENCROSS' PROFIT

GREENCROSS Limited (ASX: GXL) shares lifted 5 per cent in trading today after the Brisbane-based company posted a ...

Related News

WHY EMPLOYEE-OWNED COMPANIES ARE BEATING ASX200 SHARE PRICES

EMPLOYEE-owned companies command a higher share price than their publicly listed peers, reaping a 17 per cent prem...

RISE OF THE MACHINES HAS WORKERS SWEATING

UP TO 3.8 million Australian workers are fearful their job may soon be terminated by a robot, a new survey has shown....

LESS TALK, MORE SMALL BUSINESS ACTION IN 2017

THE future growth and prosperity of Australian SMEs could be undermined if governments lose sight of the sector...

TEST DRIVE A POST GRAD AT BOND

THERE'S only one way to really move your career into the fast lane, says Bond University, and 'test driving...

Contact us

Email News Update Sign Up Contact Details
Subscriptions

PO Box 2087
Brisbane QLD 4001

LoginTell a FriendSign Up to Newsletter