RECORD GROWTH FOR CLASSIC HOLIDAYS
Written on the 14 February 2014
CLASSIC Holidays has beaten last year’s sales figures for January, following record growth in 2013.
The privately-owned resort management company experienced ten per cent year on year growth in holiday bookings, as well as record new Classic Escapes members and transactions.
Chief commercial officer Mark Stephenson says it is their strongest start to the year.
“In 2013 Classic Holidays saw more new members join than in any other year in our 35 year history and we are on track to surpass that’s level again,” he says.
Their performance reflects the Australian Timeshare and Holiday Ownership Council’s (ATHOC) Economic Impact Study, which shows an increase in timeshare owners in recent years.
ATHOC recorded more than $271 million worth of new timeshare sales in 2012.
“Our Classic Escapes membership program, unique to Classic Holidays, offers flexibility and affordability unlike any other holiday ownership model.
“As the needs of our customers evolve, we are delivering solutions that grow the options we can provide to our new members, so they can get the most out of their timeshare.
“2014 promises to be another record year, a positive sign that we as a company and an industry are moving in the right direction,” he says.