10 October 2012,


BUSINESS coaching is the most effective way to achieve sustainable growth and development in business, according to a self-made multimillionaire.

Success coach Michael Yacoub (pictured) believes every business leader possesses immense power to achieve ambitious goals.

However, every now and then, even the best business-decision maker needs a few pointers from someone who has been down a similar road before.

Yacoub, the CEO and founder of Advantex Business Solutions, is a selfmade multimillionaire who founded and sold successful retail, manufacturing, public relations and call-centre businesses for a combined $85 million.

An MBA graduate and certified practising coach and consultant, Yacoub now devotes his time to helping family business owners and small-to-medium enterprises grow their businesses and achieve breakthroughs.

“Numerous studies show business coaching and executive coaching to be the most effective means for achieving sustainable growth, change, innovation and development in businesses and individuals,” says Yacoub, a past winner of Telstra and ASX Enterprise Market awards.

“Our desire to bring high quality coaching to our clients led to the development of our innovative and extremely affordable business success programs that are guaranteed to take businesses to the next level.”

Yacoub helps clients apply his rapid-growth strategies through sharing the steps he took to grow his businesses’ turnover, from $50,000 to $285 million within 10 years.

He reveals how to maximise sales and profit from the internet step-by-step, in an easy-to-understand approach to building online presence and public relations.

Seating Plus managing director Wayne Russell says Advantex helped his office furniture business increase customer enquiries by 50 per cent.

“We are getting a lot more enquiries from throughout Australia, Tasmania, Melbourne and Sydney,” he says.

“That was something we never used to get and was due to the way Advantex tweaked and manipulated our keywords on various search engines, such as Google and Yahoo. They worked seven days-a-week and 24 hours a day to keep my website out in front.”

Clients improve clarity on what problems they are solving for their customers and how to create clearly defined solutions for these issues while achieving robust yet sustainable margins.






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