New LGBT influencer hub bringing authenticity back to marketing

New LGBT influencer hub bringing authenticity back to marketing

A newly launched influencer marketplace hopes to target the difficult to reach (and difficult to convince) LGBT market. Named Joocd.com ("Just Out Of Curiosity Digital"), the platform is a new home for LGBT influencers and brands that want to target the hard to market to segment. Founded by Nigel Hickey and Mark Alexander, t...

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Facebook confirms millions of passwords compromised

Facebook confirms millions of passwords compromised

Facebook has confirmed thousands of their employees had been able to see hundreds of millions of user passwords for years after a security researcher posted about the issue online. The social media giant violated fundamental computer security practices by storing passwords in readable plain text, instead of scrambling the passwords. F...

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How this tenacious entrepreneur beat brain trauma to become a tech success story

How this tenacious entrepreneur beat brain trauma to become a tech success story

Christy Laurence knows better than most what it takes to be a resilient businesswoman. The seasoned advertising executive left a cushy corporate gig with Insurance Australia Group to chase the entrepreneurial dream just over three years ago. Laurence then founded Plann, an Instagram planning, scheduling and analytics tool which is des...

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How integrity can save your website during a redesign

How integrity can save your website during a redesign

Any business owner worth their salt knows that an effective, or ineffective online advertising campaign, can make or break their company's bottom line profit. What they might fail to recognise however, are the red flags associated with digital agencies that are more concerned with making sales rather than delivering ethical outcomes. ...

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Localsearch helping rural businesses find calm among the chaos online

Localsearch helping rural businesses find calm among the chaos online

With so many digital products available these days, business owners can easily find themselves caught up in a tangled mess. Cutting through the saturated online market is a tough slog for any company, but especially those based in rural areas. Daniel Stoten, co-founder of Localsearch, spearheaded the company's transition to digita...

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