Turning two firms into one

Written on the 2 December 2010

SEP 2010

A MERGER between accountancy firms Alchemy and Chan & Naylor will better position the firm to leverage marketshare with growth of 20 per cent forecast in the first 12 months.

Alchemy executive director Roxanne Hoskinson, says combining skills with the national powerhouse firm will create stability and a broader access to specialist markets.

“Chan & Naylor have vast experience within the property, wealth creation and asset protection industries,” she says.

“The times are a changin’ and we, just like every business, need to shed the old expensive ways, work smarter and stop wasting resources.”

The re-branding will also make way for the firm’s expansion into the Brisbane market.

Chan & Naylor managing director Sal Carrero, says the partnership is a continuation of his company’s aggressive growth strategy and a welcome addition to the existing national network of offices.

“Alchemy will trade under the Chan & Naylor banner and gain access to our team of specialist accountants and wealth advisers,” he says.

Chan & Naylor has 10 offices across New South Wales, Victoria, Queensland and Western Australia.


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