TRAVEL COMPETITION TO GIVE $1M INJECTION TO ECONOMY

Written on the 24 August 2011

TRAVEL COMPETITION TO GIVE $1M INJECTION TO ECONOMY

STRUGGLING businesses on the Coast are set to receive a boost from an international tourism campaign to be launched today at Sea World.

Tourism Queensland’s (TQ) Million Dollar Memo is giving one lucky company a chance to win $1 million in travel incentives including transport, accommodation and entertainment.

TQ CEO Anthony Hayes says part of the aim is to present the Gold Coast as a place to do business and have fun – and balance out visitor numbers by luring people in the low season.

“The average businessman spends 2.5 times more than the average holiday maker. It’s no accident we are launching this event at the Gold Coast,” says Hayes.

The challenge sees 20 finalists visit the Gold Coast, Sunshine Coast, Whitsundays and North Queensland before finishing at Port Douglas on August 31.

Representatives from 20 companies begin the eight day contest today at Sea World’s Dolphin Cove.

Hayes says some competitors have supported the campaign, pointing to internet company Yahoo!’s move to upload promotional material to its homepage.

“We’re using the strength of those companies. Our partners involved, including (the six-star) Palazzo Versace hotel and Gold Coast Convention Bureau, see potential for a huge impact over the next four to five years,” he says.

The competitors include Lend Lease (Australia), Yahoo! (Taiwan), Veto Insurance (New Zealand), Samsung Card (Korea), Reading Room (UK), Boomerang Reisen Gmb (Germany) and ADR Group of Companies (Indonesia).


Latest News

THE COMPANY THAT DECIDED IT WAS GOING TO GIVE A CRAP THANKS TO CROWD FUNDING

SIMON Griffiths is using toilet paper to save the world.

In 2012, on the back of an IndieGoGo crowdfunding campaig...

TECHNOLOGYONE OUTSTRIPS PROFIT EXPECTATIONS AS R&D SKYROCKETS

TECHNOLOGYONE (ASX: TNE) has surpassed market expectations to achieve a half-year profit after tax of $8.1 million, u...

CLASS ACTION FILED AGAINST SURFSTITCH AFTER ANOTHER EARNINGS WIPEOUT

AS ONLINE retailer SurfStitch (ASX: SRF) battles for survival following another negative earnings forecast, a $100 mi...

SURFSTITCH DOWNGRADES EARNINGS AS SHARES PLUNGE 25 PER CENT IN A DAY

TROUBLED online sports clothing retailer SurfStitch is considering selling off more of its assets and will close i...

Related News

THE COMPANY THAT DECIDED IT WAS GOING TO GIVE A CRAP THANKS TO CROWD FUNDING

SIMON Griffiths is using toilet paper to save the world.

In 2012, on the back of an IndieGoGo crowdfunding campaig...

SURFSTITCH DOWNGRADES EARNINGS AS SHARES PLUNGE 25 PER CENT IN A DAY

TROUBLED online sports clothing retailer SurfStitch is considering selling off more of its assets and will close i...

AUSCANN RESUMES TRADE AFTER $12 MILLION CAPITAL RAISING

IT'S BEEN a big few days for medical cannabis manufacturer AusCann (ASX: AC8), as the company emerged from a trad...

APN AND oOh!media MERGER CALLED OFF, CEO 'AMAZED' AT ACCC'S DECISION

THE PROPOSED $1.6 billion merger between Australia's two largest advertising groups, APN (ASX: APO) and oOh!me...

BOOK YOUR FUNCTION SPACE HERE

 

 

 

Contact us

Email News Update Sign Up Contact Details
Subscriptions

PO Box 2087
Brisbane QLD 4001

LoginTell a FriendSign Up to Newsletter