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NETO has recruited a Telstra veteran to boost its presence in Australian retail.
Tony Pearson has been hired as the company's first director of sales channel development.
Pearson spent more than 20 years in senior management roles at Telstra (ASX: TLS) and Vita Group (ASX: VTG).
Telstra became a 51 per cent owner of Neto in 2015.
Pearson's task will be to educate Neto's partners and the public about what true omni-channel retailing looks like, based on many retailers running different online platforms to in-store POS systems.
"Demand for these technology-driven solutions to common retail pain points has never been stronger, as Australian retailers come to understand that they need to compete on a global scale now," says Neto Director and COO Jason Titman.
"We are very excited to have Tony on board. The experience that he brings from Telstra - which has some of Australia's largest partner networks of all - will be an immense boon as we find new opportunities to deepen engagement with our partner businesses."
Pearson's appointment follows the launch of Neto's in-store POS solution earlier this year.
Neto has a partner network of around 500 organisations.
Read more about Neto and how the business is simplifying the in-store shopping experience.
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