STARTUP PROVING IT'S THE THOUGHT THAT COUNTS

Written on the 23 September 2016 by Paris Faint

STARTUP PROVING IT'S THE THOUGHT THAT COUNTS

WHEN social worker Louise Hallo (pictured) went on maternity leave with her first child, she found that leaving the house became a mission.

Hallo was no longer able to visit her friends and family on a whim, which became an especially heart-wrenching problem on the days she wanted to offer comfort or congratulations on certain 'big' life events.

That's when she was inspired to create the first Little Box; an affordable, hand-crafted and delivered package designed specifically to let her friends and family know she was thinking about them, even though she couldn't be there in person.

Now, a few months down the track, Hallo has turned Little Boxes into a booming business idea which seeks to put the personal touch back into gift-giving, without a staggering price point.

"Where I grew up, if something big ever happened in someone's life, the idea was that you would go around and have a cup of tea with that person, and take something small over to let them know that you're thinking about them," says Hallo.

"When I was on maternity leave from social work, I just didn't have that time to get out - so when things happened to my friends and family, whether they were good things or really hard things, I just couldn't get there physically to wish them the best.

"Looking online, I could only seem to find expensive $200 hampers which didn't have much sentimental value, so I wanted to create something simpler and more affordable, yet still quality."

Each Little Box that Hallo creates has a different theme or thought, and includes small gifts such as artisan candles, biscuits or soaps.

Hallo says that tea is also a big part of the Little Box, because of the personal connection that sharing a cuppa can inspire.

"I wanted to create that 'pop in and have a chat' mentality, so there is tea in most of the boxes," says Hallo.

"When you sit down and have a cup of tea with someone, it's almost like a ritual and a cultural aspect of Australia."

Little Boxes has quickly outgrown Hallo's initial expectations.

What was once a gift-giving service between friends and family has now gathered a corporate following, with many companies now using Little Boxes to connect with clients, colleagues and staff.

"The corporate market has come on board very well, which I hadn't initially planned," says Hallo.

"I found that executives want to be able to express sentiment that isn't just a bottle of wine or an expensive hamper, because it doesn't really portray the right sentiment.

"If their clients or staff are going through a rough time and they want to express some good thoughts, that's when they come to me."

Hallo will soon step down from her social working role with the Red Kite charity, where she has worked with children with cancer and their families for the past six years.

She is excited at the prospect of becoming a full time entrepreneur for Little Boxes.


Author: Paris Faint

Latest News

VITA GROUP POSTS STEADY RESULTS DESPITE ROUGH YEAR

IT'S no secret Vita Group (ASX: VTG) has had a testing year, however the company has still managed to deliver ...

KOGAN BREAKS FORECASTS IN ITS FIRST YEAR OF PUBLICLY LISTED TRADE

RAISING the bar high in its first year as a publicly listed company, Kogan.com (ASX: KGN) has smashed its forecast...

CAMPLIFY MOTORS INTO THE UK MARKET

CARAVAN hire and RV sharing community Camplify has made its move in the European market, establishing its first op...

COCHLEAR R&D INVESTMENT DRIVES NEW PRODUCTS AND BOOSTS PROFIT AND REVENUE

COCHLEAR (ASX: COH) has boosted its 2017 full year net profit by 18 percent to $223.6 million and has forecast furthe...

Related News

WESFARMERS BOOKS BUMPER PROFIT BUT SUPERMARKET WAR HITS COLES' BOTTOM LINE

SUPERMARKET giant Coles has posted its biggest slide in earnings since it was acquired by Wesfarmers (ASX: WES) 10 ye...

ANALYSTS PREDICT WHAT AUSSIE LIVING IS LIKELY TO BECOME IN THE NEXT CENTURY

AS THE Australian population continues to grow, analysts are predicting what the country is likely to look like wi...

SEVEN WEST REPORTS MASSIVE LOSS AND CUTS CEO TIM WORNER'S PAY PACKET BY $450K

SEVEN West Media (ASX: SWM) has posted a full-year loss of $744.3 million and cut CEO Tim Worner's pay packet by ...

HOW MAKING MISTAKES AND PASSION SCORED WEIGHT LOSS PARTNERS A DEAL WITH SHARK TANK'S JANINE ALLIS

THEY partnered up to provide a scientific and targeted approach to dieting, and Kate Save and Geoff Draper cut Sha...

BOOK YOUR FUNCTION SPACE HERE

 

 

 

Contact us

Email News Update Sign Up Contact Details
Subscriptions

PO Box 2087
Brisbane QLD 4001

LoginTell a FriendSign Up to Newsletter