ONTHEHOUSE LANDS BIG FOUR SPONSOR

Written on the 10 July 2014 by Laura Daquino

ONTHEHOUSE LANDS BIG FOUR SPONSOR ONTHEHOUSE (ASX: OTH) has scored one of the Big Fours as a major corporate sponsor for its online property portal.

OTH has taken its partnership with Westpac Banking Corporation (ASX: WBC) to another level and announced an advertising, sponsorship and data access contract effective for the next 12 months.

Geoff Ikin, WBC’s head of mass media, says the company has been an OTH advertising partner for the past 12 months and saw deepening the partnership with the property-data hybrid as a strategic fit. 

WBC will advertise across onthehouse.com.au and the Real Estate Ad network, while also having access to OTH data products and sponsorship of real estate agent products delivered via OTH Console software.

“Based on the strength of our relationship with Onthehouse in the last year, we were keen to further extend our partnership,” says Ikin.

“Onthehouse’s growing engagement with consumers, combined with its position as a key source of information for millions of Australian property owners and investors, is a strong fit with Westpac’s objectives.”

OTH CEO Michael Fredericks says the deal is a big win for the company and will add more value to its relationships with property consumers and real estate agents.

“The close partnerships Onthehouse has forged with almost half of Australia’s real estate agents, through the Console range of real estate software products including RESearch and Real Estate Ad Networks services such as AdME, are a key strength of the business,” says Fredericks.

“A key tenet of our growth strategy and business model has always been the support and innovation that we provide to Australia’s real estate agents.”

Click here to find out more about OTH, the business which is changing the landscape of the Australian property market. 


Author: Laura Daquino Connect via: Twitter LinkedIn

Latest News

BRISBANE COAL TERMINAL REOPENS AFTER SHIPLOADER REPAIR

COAL loading has recommenced at New Hope's (ASX: NHC) Brisbane terminal today after repairs to its ship loader, w...

SUPERYACHTS OFFER UNTAPPED POTENTIAL AT COMMONWEALTH GAMES

SUPERYACHT Australia has devised a strategy to attract more superyachts to Queensland and capitalise on revenue op...

GDP FIGURES A 'WAKEUP CALL' FOR PARLIAMENT

THE GDP figures are an end-of-year wakeup call for Parliament about what lies ahead for the country, according to ...

ACCC GIVES GO-AHEAD FOR NEWS CORP TO BUY ARM

NEWS Corporation (ASX: NWS) has been given the green light to acquire Australian Regional Media (ARM) from APN New...

Related News

HOW MCDONALD'S AUSTRALIA REDISCOVERED ITS INNOVATIVE SPIRIT

MCDONALD'S is such a ubiquitous part of the Australian landscape today that it is easy to forget how it change...

JB HI-FI IS THE GOOD GUY IN $870 MILLION ACQUISITION

ELECTRONICS giant JB Hi-Fi has formally completed its $870 million acquisition of home appliance chain The Good Gu...

ACCC ACTS AGAINST MERITON'S RIGGED REVIEWS

MERITON Property Services is under fire from Australia's main consumer watchdog, after it allegedly engaged in mi...

ACCC FIRES WARNING SHOT TO IVF PROVIDERS

IVF clinics have been put on notice by consumer watchdog, the Australian Competition and Consumer Commission (ACCC...

Contact us

Email News Update Sign Up Contact Details

Subscribe to our mailing list

* indicates required
Email Format

PO Box 2087
Brisbane QLD 4001

LoginTell a FriendSign Up to Newsletter