KICKING PAPER CARDS TO THE CURB

Written on the 23 October 2014 by Julie Remen

KICKING PAPER CARDS TO THE CURB

BRISBANE start-up Haystack is set to shake-up the paper business card industry, with its new electronic business card app.

Founder and CEO Ran Heimann says he isn’t the first person to develop the idea, with up to 100 failed attempts from tech giants like LinkedIn and Google.

“The Haystack app is the only app that is truly universal, auto updating and completely free to use,” Heimann says.

“Unlike previous efforts, you don’t need to have the same app or the same phone as the person you’re sharing your card with.

“It is also auto-updating, thanks to a custom learning algorithm that constantly searches for more accurate information, deciphering social and relational data to work out the old from the new to ensure your contacts are always up-to-date.”

Heimann says Brisbane is the perfect place to establish a networking business like Haystack and has rebuffed international investor’s advances.

“To become a global app, you need an American college campus environment like at Stanford and Harvard – Facebook, Google, Tinder, all came out of campuses,” Heimann says.

“Brisbane will be Haystack’s college campus.

“The CBD is highly networked, everyone knows everyone, and it’s around a similar size geographically – the perfect Australian equivalent.”

Haystack is based at QUT Creative Enterprise Australia’s co-share working space The Coterie, which specifically caters to entrepreneurs in the start-up phase.


Author: Julie Remen

Latest News

NEW CLASS OF EDUCATION NURTURES ENTREPRENEURS OF TOMORROW

THE rise in youth unemployment has affirmed the importance of entrepreneurship education, and south-east Queenslan...

DUET GROUP SUBJECT OF $7.3 BILLION TAKEOVER OFFER

HONG Kong's Cheung Kong Infrastructure has launched a $7.3 billion cash bid for one of Australia's largest en...

G8 SHARES BUOYED BY FORECAST PROFIT RECOVERY

CHILDCARE centre operator G8 Education (ASX:GEM) has revealed it is on track to post a pre-tax profit of up to $16...

BELLAMY'S FINDS EXPORTING BABY FORMULA INTO CHINA IS NO CHILD'S PLAY

BELLAMY'S (ASX: BAL) shares have suffered a 40 per cent drop in value today after the company hit a regulatory...

Related News

JB HI-FI IS THE GOOD GUY IN $870 MILLION ACQUISITION

ELECTRONICS giant JB Hi-Fi has formally completed its $870 million acquisition of home appliance chain The Good Gu...

ACCC ACTS AGAINST MERITON'S RIGGED REVIEWS

MERITON Property Services is under fire from Australia's main consumer watchdog, after it allegedly engaged in mi...

ACCC FIRES WARNING SHOT TO IVF PROVIDERS

IVF clinics have been put on notice by consumer watchdog, the Australian Competition and Consumer Commission (ACCC...

BIG W CEO QUITS AFTER 11 MONTHS

SALLY MacDonald has resigned as chief executive of BIG W ending her tenure at the helm of the struggling discount ...

Contact us

Email News Update Sign Up Contact Details

Subscribe to our mailing list

* indicates required
Email Format

PO Box 2087
Brisbane QLD 4001

LoginTell a FriendSign Up to Newsletter