KICKING PAPER CARDS TO THE CURB

Written on the 23 October 2014 by Julie Remen

KICKING PAPER CARDS TO THE CURB

BRISBANE start-up Haystack is set to shake-up the paper business card industry, with its new electronic business card app.

Founder and CEO Ran Heimann says he isn’t the first person to develop the idea, with up to 100 failed attempts from tech giants like LinkedIn and Google.

“The Haystack app is the only app that is truly universal, auto updating and completely free to use,” Heimann says.

“Unlike previous efforts, you don’t need to have the same app or the same phone as the person you’re sharing your card with.

“It is also auto-updating, thanks to a custom learning algorithm that constantly searches for more accurate information, deciphering social and relational data to work out the old from the new to ensure your contacts are always up-to-date.”

Heimann says Brisbane is the perfect place to establish a networking business like Haystack and has rebuffed international investor’s advances.

“To become a global app, you need an American college campus environment like at Stanford and Harvard – Facebook, Google, Tinder, all came out of campuses,” Heimann says.

“Brisbane will be Haystack’s college campus.

“The CBD is highly networked, everyone knows everyone, and it’s around a similar size geographically – the perfect Australian equivalent.”

Haystack is based at QUT Creative Enterprise Australia’s co-share working space The Coterie, which specifically caters to entrepreneurs in the start-up phase.


Author: Julie Remen

Latest News

ADELAIDE DIGITAL MARKETING GURUS CHANGING THE FACE OF ONLINE RETAILING

Frank Grasso, CEO of Adelaide based Dynamic Creative, believes his company's new software will revolutionise Adwo...

WHY A JUNIOR MINER DECIDED TO JOIN THE RANKS OF THE HOT POT STOCKS

USUALLY, when a relatively unknown explorer experiences a sharp spike in its share price, it means they've fou...

1700 BRISBANE APARTMENTS NOW MANAGED BY FORTUNE 500 COMPANY JLL

MULTINATIONAL and Fortune 500 company JLL (NYSE: JLL) has expanded its Australian dominance in the property managemen...

HARVEY NORMAN HITS OUT AT 'FALSE NEWS' OF ASIC INVESTIGATION

RETAIL giant Harvey Norman (ASX: HVN) has vehemently rejected reports its accounts are under investigation by ASIC, s...

Related News

RAY OF HOPE FOR SLATER AND GORDON AS LENDERS STEP IN

EMBATTLED law firm Slater and Gordon (ASX: SGH) has announced to the ASX that it has launched confidential discussion...

SPROUTX PROVIDES THE SEED FOR AGTECH STARTUPS

AGTECH innovation fund SproutX has opened applications for its first accelerator round, backed by $10 million from...

GAS PRICES MAY FORCE BRICKWORKS TO TAKE MANUFACTURING OVERSEAS

BRICKWORKS Limited (ASX:BKW) chairman Robert Millner says soaring energy prices may force the company to turn to offs...

CHINA CONTINUES TO COLLECT AUSSIE PROPERTY ASSETS

CHINESE coin continues to dominate Australia's offshore real estate investment market, accounting for almost h...

EVENTS COMING UP

 

Contact us

Email News Update Sign Up Contact Details
Subscriptions

PO Box 2087
Brisbane QLD 4001

LoginTell a FriendSign Up to Newsletter