Gold Coast to attract major business activity

Written on the 5 March 2009

 

THE Gold Coast is intensifying its bidding arsenal to attract major association and corporate event activity.
Gold Coast Tourism CEO Martin Winter revealed a reinvigorated Gold Coast Convention Bureau (GCCB) will oversee the new strategic direction.
Winter had a captive audience at the Asia Pacific Incentives and Meetings Expo in Melbourne, as he provided an overview and operational blueprint of what the GCCB will be seeking to achieve, once fully operational.
“It’s time for the Gold Coast to be collective in its approach to attracting major association and corporate event activity to the region. We need to be able to highlight to Australia and the rest of the world exactly what it is that the Gold Coast can offer to the many thousands of delegates that attend these major conferences,” says Winter.
“Bidding for and the securing of major business events on behalf of the destination will form the cornerstone of Gold Coast Convention Bureau activity.
“The bureau will invest more time and effort into the bidding process for the betterment of the entire business events industry on the Gold Coast. 
“This process will be enhanced by the establishment of the associated website www.goldcoastconventions.com that will be fully functional by May and is designed to ensure a one-stop shop catering to the vast needs and requirements of professional conference organisers and major event planners.”
One of the most recent major bidding successes already achieved by GCCB in partnership with Griffith University, was to secure an entourage of 1000-plus international delegates, who will gather in the city during the Asia Pacific Conference for International Education during April
next year.  
The four day activity coordinated by the Asia Pacific Association of International Education (APAIE) will positively impact on the local economy to the tune of an estimated $3 million.
Showing how important this industry will be to the local economy, the Gold Coast now boasts the capabilities to host delegations of up to 3500 and can also service other major meetings, conferences, exhibitions and incentive packages concurrently.   
For the 2007/2008 financial year, hosting business events was collectively worth more than $504 million to the Gold Coast economy. Growth is anticipated as the city’s capacity continues to improve and the GCCB moves its bidding powers into overdrive.    
The reintroduction of the GCCB is supported by a recent $40 million extension to the Gold Coast Convention and Exhibition Centre (GCCEC) which has virtually tripled the region’s capacity to handle large conferences, incentives, exhibitions and special events.
The refurbished GCCEC boasts a total of four halls, four registration offices, 18 meeting rooms, 12 kitchens and a total ground floor exhibition capacity of 10,000sqm.    

Latest News

2017 BRISBANE TOP COMPANIES REVEALED

WHILE Queensland is regarded as an economy in transition with the winding down of the mining boom, the 2017 top 50...

2017 BRISBANE TOP COMPANIES 1-10

FROM insurance and banking to travel, gambling, retail, property and pizza, these "heavyweights" have ha...

2017 BRISBANE TOP COMPANIES 11-20

RETAIL, property, an airline, cars, real estate, software services, energy, agriculture, veterinary services bathr...

2017 BRISBANE TOP COMPANIES 21-30

JEWELLERS Michael Hill International listed in 2016 with a half-billion dollar market capitalisation and a new CEO...

Related News

FURNITURE DISRUPTOR SET TO SHARE HIS ONE OF A KIND BUSINESS MODEL

IT'S no secret that Australians love homemaking. Their ceaseless quest to create the perfect place to call hom...

WEEDING OUT THE ASX'S BURGEONING CANNABIS TREND: 8 COMPANIES TO WATCH

A NICHE is budding on the ASX in the form of medical cannabis, an industry which has been on the country's rad...

FRESH CLASS ACTION TO REVEAL ANOTHER SIDE OF SLATER AND GORDON DOWNFALL

ACA LAWYERS has issued a formal letter of demand to Andrew Grech (pictured), managing director of Slater and Gordo...

STARSHIPS WERE MEANT TO DELIVER DOMINO'S PIZZA

NICKI Minaj may have been off the mark when she declared 'starships were meant to fly'. However, she m...

BOOK YOUR FUNCTION SPACE HERE

 

 

 

Contact us

Email News Update Sign Up Contact Details
Subscriptions

PO Box 2087
Brisbane QLD 4001

LoginTell a FriendSign Up to Newsletter