EVOLVE LOGIC

Written on the 18 March 2010

THROUGH 12 years of experience Brisbane company Logiro has developed a software adjustment program that could save financial planners more than two salaries every year.

The Newstead-based practice is led by Stephen and Lyn Bell, who claim that most financial planners that use the task-automation software Xplan, don’t use it to its full potential.

“With our software Evolve Logic, we’ve customised it to the point where financial planners have approached us asking if they could use it,” says Stephen.

“We’re Australia-wide already. We’ve got clients from Brisbane through to Perth and Tasmania as well, plus we plan to move into New Zealand as well. Xplan is planning to go to Asia, so we’re already resourcing up for that move.”

Lyn says the time spent on developing the product equates to between $80,000 and $90,000, not including five years of experience dealing with the program and making changes along the way.

“It costs $600 a month – when we look at the efficiencies saved it comes to about two or three salaries a year, about $100,000 to $120,000 a year,” she says.

“But that doesn’t mean you have to go out and sack workers, it’s just to boost the capacity of the business to take on more clients and give a higher level of service.”


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