EAGLE BOYS AND QUICKFLIX PARTNER UP

Written on the 15 April 2014 by Laura Daquino

EAGLE BOYS AND QUICKFLIX PARTNER UP

MOVE over popcorn, Eagle Boys and Quickflix have announced a six month partnership, declaring pizza and movies as the new winning combination.

Pioneer Australian streaming and home delivery entertainment service Quickflix and Brisbane-based pizza chain Eagle Boys anticipate a reciprocal boon as they capitalise on their convenience.

The partnership is integral in Eagle Boys’ 18-month brand refresh announced in November last year, boosting brand awareness through greater online exposure.

Eagle Boys CEO Bruce Scott says the deal will better align the company with changing customer preferences as individuals show a growing appetite for streaming.

“With the developing online opportunities for businesses, we are heavily focused on driving website and social media traffic to give customers what they want, when they want it and in the way that is convenient for them, whether they be on the go with their mobiles or tablets, or at home on desktops.”

“Quickflix has advanced rapidly in the home entertainment market with such a modern take on movie delivery including streaming and digital offerings as well as the DVD postal method – it’s a great fit for us at Eagle Boys,” Scott says.

The partnership between the companies means both customer bases can enjoy special deals and packages.

Eagle Boys partnered with Video Ezy under similar circumstances in 2011, but the growing appetite for streaming suggests this partnership will offer a stronger competitive advantage.

Retail stores are increasingly closing shop, while Quickflix streaming was up 24 per cent per quarter in the past nine months.

However, the partnership is complementary, with Quickflix Chairman and CEO Stephen Langsford saying it serves his company just as well based on the identification of new customer viewing habits.

“We are seeing significant changes in people’s viewing habits with 30 percent of families watching multiple episodes of their favourite TV shows over the weekend, during peak pizza eating times,” Langsford says.

Facebook followers of both Quickflix and Eagle Boys will benefit from further pizza, DVD and movie streaming deals. 

 


Author: Laura Daquino Connect via: Twitter LinkedIn

Latest News

FURNITURE RENTAL GROUP TO PAY $100,000 TO VULNERABLE REGIONAL CUSTOMERS

WHITE goods and furniture rental company, The Rental Guys, will refund regional customers $100,000 after the Austr...

MYER SHARES TUMBLE AS PROFITS HIT HARD BY RETAIL FAILURES

MYER'S (ASX: MYR) full year profit will be largely wiped out because of weak trading conditions and the strugg...

BELLAMY'S SHARES TANK AFTER TRADING HALT IS LIFTED

SHARES in infant formula maker Bellamy's Australia (ASX: BAL) plummeted 11 per cent in early trade on Thursday...

HOW A FORMER BEAUTY THERAPIST SCORED AN INVESTMENT FROM SHARK TANK'S STEVE BAXTER

WHILE most teenagers are busy getting through their homework and social media, Jade Castle was already running a b...

Related News

FURNITURE RENTAL GROUP TO PAY $100,000 TO VULNERABLE REGIONAL CUSTOMERS

WHITE goods and furniture rental company, The Rental Guys, will refund regional customers $100,000 after the Austr...

MYER SHARES TUMBLE AS PROFITS HIT HARD BY RETAIL FAILURES

MYER'S (ASX: MYR) full year profit will be largely wiped out because of weak trading conditions and the strugg...

BELLAMY'S SHARES TANK AFTER TRADING HALT IS LIFTED

SHARES in infant formula maker Bellamy's Australia (ASX: BAL) plummeted 11 per cent in early trade on Thursday...

HOW A FORMER BEAUTY THERAPIST SCORED AN INVESTMENT FROM SHARK TANK'S STEVE BAXTER

WHILE most teenagers are busy getting through their homework and social media, Jade Castle was already running a b...

BOOK YOUR FUNCTION SPACE HERE

 

 

 

Contact us

Email News Update Sign Up Contact Details
Subscriptions

PO Box 2087
Brisbane QLD 4001

LoginTell a FriendSign Up to Newsletter