BRUMBY'S BAKERS RISE TO BREAD WAR CHALLENGE

Written on the 16 September 2015

BRUMBY'S BAKERS RISE TO BREAD WAR CHALLENGE

SUPERMARKET home-brand bread can be swapped free-of-charge for a Brumby's loaf this weekend, as the bakery aims to prove that fresh is best.

More than 250 Brumby's stores across the country will participate in the event to celebrate the brands 40-year history, and it is estimated that the bakery group will give away around 50,000 loaves.

Brumby's Bakery managing director Matthew Marshall is encouraging those who usually purchase home-brand bread to take advantage of the offer and taste the difference.

He says manufactured bakery products don't have the same quality and freshness compared to a loaf hand crafted by a real baker and he hopes people will see the value in heading to their local baker and tasting quality bread.

"Our bakers get into store while our customers are still sleeping and spend hours kneading, proofing and watching as the loaves they've made by hand slowly rise in the oven," says Marshall.

"We strive to deliver home-grown goodness to families all around the country and urge customers to taste the difference by taking part in our national bread swap challenge.

"All of our bread contains 100 per cent locally sourced Aussie wheat to ensure we are using only the best products."

At the end of the day, the bread that is left over will be donated to local community groups, shelters and charities.

"The brand is always looking for new ways to show their support and this is just one way for us to help those in need," says Marshall.

Brumby's is part of Gold Coast-headquartered multi-food franchise operator Retail Food Group (ASX:RFG).

 


Latest News

2017 BRISBANE TOP COMPANIES REVEALED

WHILE Queensland is regarded as an economy in transition with the winding down of the mining boom, the 2017 top 50...

2017 BRISBANE TOP COMPANIES 1-10

FROM insurance and banking to travel, gambling, retail, property and pizza, these "heavyweights" have ha...

2017 BRISBANE TOP COMPANIES 11-20

RETAIL, property, an airline, cars, real estate, software services, energy, agriculture, veterinary services bathr...

2017 BRISBANE TOP COMPANIES 21-30

JEWELLERS Michael Hill International listed in 2016 with a half-billion dollar market capitalisation and a new CEO...

Related News

FURNITURE DISRUPTOR SET TO SHARE HIS ONE OF A KIND BUSINESS MODEL

IT'S no secret that Australians love homemaking. Their ceaseless quest to create the perfect place to call hom...

WEEDING OUT THE ASX'S BURGEONING CANNABIS TREND: 8 COMPANIES TO WATCH

A NICHE is budding on the ASX in the form of medical cannabis, an industry which has been on the country's rad...

FRESH CLASS ACTION TO REVEAL ANOTHER SIDE OF SLATER AND GORDON DOWNFALL

ACA LAWYERS has issued a formal letter of demand to Andrew Grech (pictured), managing director of Slater and Gordo...

STARSHIPS WERE MEANT TO DELIVER DOMINO'S PIZZA

NICKI Minaj may have been off the mark when she declared 'starships were meant to fly'. However, she m...

BOOK YOUR FUNCTION SPACE HERE

 

 

 

Contact us

Email News Update Sign Up Contact Details
Subscriptions

PO Box 2087
Brisbane QLD 4001

LoginTell a FriendSign Up to Newsletter